CASACOR

Year-Location

CASACOR is a major Brazilian business and cultural platform specializing in architecture, interior design, and landscape decoration. It operates as the organizer of the largest and most comprehensive annual exhibition/sh owcase (mostra) of its kind in the Americas. Founded in July 1987 in São Paulo, Brazil, originally as a decoration show under the Grupo Abril (a major Brazilian media conglomerate), it has evolved into a high-profile platform that brings together renowned architects, interior designers, landscapers, and artists

Industry

At vero eos

Scope of work

Timeline

12 weeks

Application

Wall

Pattern family

fluid

Surface system

Challenges

CASACOR is a key trendsetter, business networking hub, and visibility platform for professionals and sponsoring brands in the high-end design, furniture, materials, and luxury lifestyle sectors

CASACOR functions as an event production and media/business platform in the premium architecture & design segment — comparable to large decorator showhouses (like Kips Bay in the US) but on a much larger scale and with a multi-city, multi-country footprint in Latin America. It's widely regarded as the most important event of its type in the region.

Final thoughts

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Team Lead

at patternine®

Craig Woehrle